Companies such as Google and Yahoo! are rolling our changes to email security from 1 February 2024 which will effect your emails being delivered including emails to clients and any marketing email out reach campaigns you run.
The changes are an attempt by the industry to clamp down on the annoying phishing emails we all receive i.e. when someone emails you pretending to be from a reputable company, or your bank, or someone you know – but they’re not.
As with all changes there will be some genuine emails that get caught up. Make sure you client communications are not affected.
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