WHY STARTUPS ARE BETTER OFF PRIORITISING GROWTH INSTEAD OF OPTIMISING CLOUD COSTS

Everybody’s talking so much about cost optimisation that startups across the board are looking at every little expense as they seek ways to navigate the downturn. But some costs are better left untouched simply because the work involved may not be worth the payoff.

It’s also increasingly important to not lose focus on product development if you’re a growth-stage startup, getting things working end-to-end in a timely fashion and iterating on user feedback is the priority.   

K.I.S.S. (keep it simple, stupid).

Keeping it simple, though, isn’t always an option for startups these days with the plethora of cloud and component providers crowding the market. Choosing a single public cloud offers more simplicity and speed, but a multicloud setup will allow you to leverage the best-of-breed offering from a functionality standpoint as well as optimise for cost down the line.

For a company to run its own servers, should be carefully considered, only proceed if it’s going to be worth it, going on-prem from a data centre perspective, as opposed to cloud on-prem, i.e. virtual private cloud (VPC), would require a very compelling business reason.  The overhead cost for running this kind of operation is almost never worthwhile for startups (and even for very mature companies, for that matter).

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